Jack Link’s, the fastest-growing meat snack manufacturer worldwide, will continue to be the presenting sponsor of the World Series of Poker, according to a recent press release, thanks to a new multi-year deal which continues a relationship that’s been going strong since 2009.

This deal, which will most likely assure poker fans of more Sasquatch overreacting, more special meat prizes for quad jacks, and more Norman Chad guessing badly during the "Jack Link’s Beef Jerky Wild Card Hand," seems to show the mutually beneficial relationship between these two powerhouse companies only appears to be blossoming with age.

"This remains a great fit between two category-leading brands," stated WSOP Vice President Ty Stewart. "We couldn't ask for a better organization to be our lead sponsor. We love being with a market dominator that shares our sense of fun and irreverence."

The newly inked sponsorship agreement, will begin in May, at the start of the 2011 WSOP and continue through November, 2012.

For more information on the World Series of Poker, which this weekend finally restarts the 2010 WSOP Main Event, visit www.wsop.com.